Keyword Research

Keyword Research combines an overview with Keywords, Competitors and Backlinks views. Each result belongs to a saved dataset with its own target, market, scope and acquisition time.

Review before acquiring

Open the acquisition controls and review the proposed target, market, language, scope, depth and maximum cost. Confirm only when the proposed dataset answers your question.

The review itself does not buy data. Confirmation is the separate decision that starts the paid acquisition. Refreshing or expanding depth returns to review.

Use the saved scope

Domain-plus-subdomains research and exact-host research answer different questions. A saved dataset retains the scope chosen when it was acquired, even if you later change acquisition preferences.

When comparing a competitor with your site, check both datasets’ scope and market before interpreting a difference.

Understand the grain

Keyword rows, top pages, referring domains, destination pages and individual backlinks are different datasets.

A referring-domain aggregate is not a list of backlink edges. A domain-wide history series is not automatically the history of the currently filtered live backlink set. Missing months remain missing.

Work with the table

Search, filters, sorting and pagination operate over saved rows. Saved-row counts, filtered counts and provider-reported totals may differ.

Export captures the saved matching data with its provenance. It does not acquire additional provider results.

To investigate selected rows with the Agent, use the supported handoff and review the attached references before sending your question.

Keyword gaps become Actions

A published competitor keyword dataset can open Actions for searches where a saved competitor ranks in the top 10 and the provider found no ranking for your site. CiteLadder reads only datasets published in the last 90 days, needs an estimated search volume of at least 50, skips navigational searches and searches that name a competitor, and keeps at most 25 gaps per refresh. A search Search Console already shows for your site belongs to Search Demand instead.

The Action targets the one page that already covers the search, or a planned page when no single page does. After you declare it implemented, it is measured by whether your site appears for that search, in Search Console or in a later dataset, for up to 90 days. Rankings from the provider are estimates.

Published keyword datasets in your project language also guide how generated prompts are phrased.

Read acquisition outcomes

An empty result may still incur a provider charge. Partial and uncertain outcomes need inspection; do not assume retrying is free or that missing normalized rows mean no provider work happened.

Completed datasets remain useful even if another part of the acquisition stops. Check the outcome and cost state before deciding whether to acquire more.